Privacy Policy
1. Who we are
Suggested text: Our website address is: https://motorka.ng.
This Privacy Policy applies to the tools, features and services offered by Motorka.ng or any of its subsidiaries, through Motorka website, and any other site “powered by Motorka” (together, “Sites”) or Motorka mobile applications (“Apps”), as well as offline interactions with you related to your sale, trade, purchase or financing of a vehicle through Motorka.
By using or accessing the Services in any manner, you acknowledge that you accept the practices and policies outlined below, and you hereby consent to our collection, use and sharing of your information as described in this Privacy Policy. Also, your use of Motorka’s Services is subject at all times to our Terms of Use, which incorporates the Privacy Policy. Unless otherwise stated, any terms we use in this Policy without defining them have the definitions given to them in the Terms of Use.
2. Types of Information Collected
In connection with the Services, Motorka and our third-party service providers may collect information about you or the device(s) you use to access the Services. We collect a variety of information, such as:
- Account Information and Other Information You Provide Voluntarily. You may create an account through the Services and, if you do so, we will collect your name, email address, login information and telephone number. Further, we collect any additional information that you voluntarily provide to us directly or through the Services, such as when you communicate with us in person or by email, text message, telephone or chat, ask us a question, respond to our surveys, post comments, or provide reviews or testimonials.
- Vehicle Information. If you are interested in selling in your vehicle to Motorka.ng, you may obtain a vehicle appraisal from us through the Services. In order to provide an appraisal, we request and collect your Vehicle Identification Number (“VIN”) or license plate, vehicle history, and information about the condition of your vehicle. We also will request your name and contact information to contact you about the appraisal.
- Payment or Other Financial Information. When you make a purchase or sell us a vehicle through the Services, we may collect your bank account information, such as the name and contact information of your financial institution, account type and account number. Your bank account information may be processed and stored by a third-party service provider.
- Location Information. We may collect geolocation information from you or your device in order to tailor our Services to you, for example, showing you vehicles closer to your location. You can limit the location sharing on your device by accessing the location settings and setting your device not to share its location with us.
- Information Provided by Third Parties. We may receive information about you from third parties, including, without limitation, social media platforms, marketing vendors, data analytics companies or data brokers, vehicle history services, government agencies, including Departments of Motor Vehicles, reputation and identity verification services, and insurance companies. In addition, when you view and make inquiries about Vroom vehicle listings posted on sites other than the Vroom Sites, we will receive the information you submit in connection with your inquiry, such as your name, email address or phone number.
- Information Collected Automatically. When you use the Services, we or our third-party service providers may automatically receive and record certain information from your device or through the Services. For example, this may include your device’s IP address, user-agent, web pages you visit or features you use within the Services, the date and time of your activities on the Services, time since your last visit, links you click, searches conducted, the website visited before navigating to the Services, your software and hardware attributes (including browser and operating system type and version, app version, device type, and device identifiers), demographic and interest data based on browsing activity, and your general location inferred from your IP address. To obtain such information, we or our third-party service providers may use the following technologies to recognize your device and collect information about your device and Services usage:
- Server Logs: When you use the Services, we automatically receive and record certain information from your computer or other device and your browser. To obtain such information, we may use the server logs or applications that recognize your device and gather information about its online activity.
- Cookies: Cookies are small files that are stored on your device by your web browser. The cookies we may use include session cookies (which expire once you close the browser) and/or persistent cookies (which stay on your browser and may be used by the browser on subsequent visits to the Services, unless deleted by you). Cookies allow us to recognize whether you have visited before and may store user preferences and other information. If you are concerned about having cookies on your device, you can set your browser to refuse all cookies or to indicate when a cookie is being set, allowing you to decide whether to accept it. You can also delete cookies from your device. However, if you choose to block or delete cookies, certain features of the Services may not operate correctly.
- Unique Identifiers: We may use unique identifiers to collect information about your use of the Services on an individual basis, such as length of time spent on a particular page and pages viewed during a particular log-in period. We use this information to evaluate and improve the Services. These may include, for instance, a unique identifier associated with a cookie stored on your browser. It may also include a mobile advertising identifier associated with your mobile device, such as Apple’s Identifier for Advertisers (“IDFA”) and Google’s Advertising ID. We may use mobile advertising identifiers to collect information for interest-based advertising and analytics purposes, as described in the section below titled “Analytics and Interest-Based Advertising.”
- Local Storage: We use Local Storage Objects (“LSOs”) such as HTML5 to store content information and preferences. Your browser may offer its own management tool to manage LSOs.
- Feedback and Surveys. From time to time we, or one of our Business Partners or other third-party service providers, may ask you to complete surveys or provide feedback to help us improve our Services. If you choose to participate in one of our surveys or provide feedback, we collect the information you provide as part of that survey. Participation is completely voluntary, and you therefore have a choice whether to disclose your information.
- Resume or Job Application Information. If you submit an application for employment with Motorka, we will collect your resume and any other information you provide to be considered for a position. In order to submit an application, we may direct you to a third-party service provider through which you will submit your materials.
- The specific information actually collected by Motorka and its third-party service providers will depend on the portion of the Services you access.
3. Motorka’s Use of Information
We and our third-party service providers use the information collected for a variety of purposes. For example, to:
- Communicate with you. To communicate with you regarding the Services, your purchase or sale of a vehicle, your application for financing, your purchase of warranties or other ancillary products, and to respond to your questions or requests concerning the Sites, Apps or the Services offered by us.
- Consider you for employment with us. To consider your application for employment with us.
- Send marketing materials or other promotional messages. To send you marketing materials or other promotional messages via mail, email, text, push notifications or other methods regarding our Services or other products or services offered by our Business Partners that may be of interest to you.
- Tailor our content and advertisements. To Tailor content on the Sites and Apps and target our advertising, including as described in the section below titled “Analytics and Interest-Based Advertising.”
- Conduct analytics and improve our Services. To count and recognize users of the Services, analyze how the Services are used, improve the Services, create new products and services, and conduct analytics, including as described in the section below titled “Analytics and Interest-Based Advertising.”
- Compile aggregated and de-identified information. To compile aggregated and de-identified statistics or reports that we may share with our Business Partners or other third parties.
- Protect Motorka, You, or Others. To protect, investigate, and deter against fraudulent, harmful, unauthorized or illegal activity, or otherwise as we believe to be necessary to protect the rights, property, or safety of Motorka, our employees and contractors, you or the general public.
- Legal purposes. For legal or other necessary purposes, including as described below in the section titled “Motorka’s Sharing of Information with Third Parties.”
- Lawful business purposes. Where permitted by law, for other purposes related to managing our business
4. Motorka’s Sharing of Information with Third Parties
- Motorka’s Sharing of Information with Third Parties We may share the information we collect or receive about you with third parties for a variety of reasons, including as follows:
- Service Providers. Vroom may share your information with third-party service providers who perform services on our behalf, such as:
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- Sales management database providers
- Customer contact center and phone support providers
- Payment processors
- Email and other marketing and promotion vendors
- Media and marketing agencies
- Web hosting services
- Operating systems and platforms
- Data analytics and advertising providers
- Third-Party Plugins. The Services integrate certain third-party plugins. Even if you do not click on these plugins, they may collect information about you, such as your IP address and the pages that you view. They also may set and/or access a cookie. These plugins are governed by the privacy policy of the company providing them.
- Other Users or the Public. Your reviews and testimonials may be publicly viewable or viewable by anyone who uses the Services. Therefore, if you upload or share any information as part of a review or testimonial, unless otherwise expressly stated by Vroom, such information may become publicly available. This means that the information may be collected, used, or redistributed by others, so please proceed with caution before providing any sensitive or confidential information as part of a review or testimonial.
- Customized Audiences and Similar Programs. We may partner with Facebook, Google and other social media and social marketing partners to deliver advertisements to our users via the Facebook Custom Audiences program, Google Customer Match or similar third-party programs. In order to identify and reach our users on Facebook, Google or another third-party service, we may share your information with Facebook, Google or another third-party service. For more information about custom audience targeting and how to adjust your social media advertising preferences, please review the privacy policy of your social media or social marketing providers.
- Legal Purposes. We also may use or share your information with third parties when we believe, in our sole discretion, that doing so is necessary:
- To comply with applicable law or a court order, subpoena, or other legal process;
- To investigate, prevent, or take action regarding illegal activities, suspected fraud, violations of our terms and conditions, or situation involving threats to our property or the property or physical safety of any person or third party; or
- To establish, protect, or exercise our legal rights or defend against legal claims.
- Organizational Transfers. In the event of a merger, sale of assets, sale of equity, investment, reorganization, bankruptcy, consolidation, or similar transaction, we may share information we possess to facilitate the transaction, including during due diligence, or as a corporate asset transferred to the acquiring entity. You acknowledge that such sharing and transfers may occur, and that any acquirer of us or our assets may continue to use your information as set forth in this Policy.
- Aggregated and De-Identified Information. From time to time, Vroom may also share aggregated or de-identified information about users, such as by publishing reports on trends in the usage of the Services.
Embedded content from other websites
Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Who we share your data with
Suggested text: If you request a password reset, your IP address will be included in the reset email.
How long we retain your data
Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
What rights you have over your data
Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Where your data is sent
Suggested text: Visitor comments may be checked through an automated spam detection service.